With a clear focus on your message, high usability and search engine optimization from the beginning in a great, modern design – that’s what you can expect from us with a website. We are a team of passionate creatives, web designers and SEOs based in Passau. Together with our partners we develop the ideal web design and build the convincing appearance for your company.
Your individuality should also be reflected on your homepage. The first impression of your potential customers is formed in only 0.150 seconds, this short moment decides on success or failure of your website. Therefore your website must load quickly, look ideal on all devices (responsive design) and all elements must be perfectly usable.
*We carry out extensive projects in cooperation with 1drop
In the following you will find the different systems and possibilities. What they all have in common is the separation of layout and content: content can be added, changed or removed at will without changing the design of the website. If a new layout is selected for the website, the already inserted content will appear in the newly selected template.
Do you simply want to present your company online without setting up your own online shop? Then read our advantages and disadvantages of common CMS.
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Do you absolutely need a web designer/programmer to create a professionally designed homepage? In the following you will learn when it makes sense to have a static website programmed and which advantages and disadvantages this choice offers:
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Shop systems are a dime a dozen. Besides Presta, Magento and Oxid, the most frequently used systems are Shopware and WooCommerce for WordPress. In the following you will find a comparison:
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The updates are neither an advantage nor a disadvantage: although shopware updates are much more complex than updates for WooCommerce and WordPress, they are far less frequent.
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Meanwhile numerous providers of homepage kits are romping around on the market. However, we recommend these systems only to beginners who first want to test whether an online shop or a website is suitable for them at all. As soon as a professional SEO optimization is required, insurmountable problems often occur, as various functions and adjustments are not possible.
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Every type of business has different requirements for web design. Online shops need different product configurators and payment modules, technical companies need a comprehensive explanation of their products. In addition, each company addresses a different customer group. The fashion-conscious fashionista expects a stylish and design-oriented appearance from an online shop as well as numerous product filters for e.g. size, colour, design and category. The customers of a mechanical engineering company, on the other hand, want to be convinced of the company’s technical know-how and reliability. Therefore the web design has to transport this image. Content and structure should also be tailored to the target group.
Practical example: In cooperation with web designers for a perfect relaunch and domain change: The Sistrix visibility index is now more than 10 times higher than before, from 0.10 on the old domain to 1.15 on the new domain.
What has been true for mobile SEO for many years is now also essential for desktop optimization of the website, as most domains have already been switched to the mobile index. The two top factors for successful search engine optimization are the ideal visual presentation and unlimited usability on all end devices, i.e. a responsive web design. In addition, a fast loading time plays a major role in SEO web design. Besides the rankings, the conversions profit from a maximum optimized loading time.
One of the main reasons why many people use very little JavaScript is that it tends to bloat websites a lot. As a result, JavaScript had a dubious reputation for a long time. Also, there are still heated discussions about the extent to which Google can render JavaScript, crawl and index content. With the update of the Googlebot to Chromium 74, Google is now also able to support modern features on websites such as Infinite Scrolling. It is important to note that tools that support auditing must also have these technologies in order to provide valid data. However, JavaScript is also a feature-rich and useful browser-based script that, when used properly, provides great effects. That’s why we believe in the conscious use of JavaScript and know how to use JavaScript to achieve great results that significantly enhance the end-user experience while still being SEO compliant.
In addition to an appealing design, the user-friendliness of the website, also called usability, is becoming more and more important, no matter which end device your visitors use to reach your website. Your homepage can be designed according to the most modern aspects, but if the customer does not find his way around, he will also leave frustrated. The best way to develop a website that is easy to use is to place its users at the center of the design process. In order to ensure maximum usability, usability tests can be conducted during the project. First take a look at the most used devices of your customers and visitors in Google Analytics. If many of your users come via mobile devices, conduct the user tests on an iPhone or Android device. This way usability problems can be detected and fixed at a very early stage.
Even many small elements influence the conversion optimization. Here an eye for detail is needed to make your website both appealing in design and target-oriented. Our designers, programmers and partner agencies are well versed in the special field of Conversion Centered Design and can combine design and conversion optimization in an ideal way.
Web design means for us to combine creativity and ingenuity with your business idea in an optimal way to convince potential customers. Our agency offers you online marketing or SEO and web design from one source. Let us also advise you on the possibilities to put your company in the best light online. An attractive design, appealing layout, responsive web design, user-friendliness and much more are essential to convince your customers of yourself.
Our professional online marketing team supports companies with their individual projects and goals.